ANEMONE (2021)

Anemone is a conceptual brand campaign advocating for the conservation of wildflowers and their habitats.

Anemone embraces the variety of forms that come with wildflower life. From sharp curves to rounded edges, this brand campaign’s visual lanuage aim’s to encourage audience’s to embellish their own surroundings with native plants that have been endangered.

Anemone’s audience ranges from the everyday gardener, to younger generations who find interest in protecting the beauty of nature for future generations to appreciate.